BnF
Bibliothèque nationale de France,
Collection “L’Œil Curieux” — 2015
Estampa. A brand new series of artbooks around famous engravings from the collections of the French National Library (BnF).
Design competition conducted with another designer.A fascinating 360-degree project that included a market benchmark and positioning, cost efficiency and some suggestions for the final sale price.
Our proposal. It was focused on a sophisticated but catchy design to reach the largest audience and could improve its exposure in bookshops. In addition, we commissioned several suppliers to select paper types, the most optimised size with the least possible loss and the finish.
In the end. Once all the submissions were reviewed, the publisher realised that his design brief wasn’t relevant and eventually shelved all the proposals. They later decided to restart from scratch and provided a brand new design brief.
But at the time we weren’t available anymore…